Growth Strategies
- Primarily focus on the lucrative business of TV series production, and select opportunities in film production.
- Leveraging on our well developed relationships and strategic connections with the governmental regulatory bodies like the SARFT that are responsible for approval and broadcast, the company will invest in appropriatelly marketable films and TV series to secure our product sales.
- Maintain and strengthen the business ties with CCTV and provincial satellite TV stations.
- Diversify our investment risk exposure by co-producing new TV series and films together with other investors and producers.
- Adopt differentiate pricing strategies basing on audience response and influence.
- Develop alternate marketing and product alliances to leverage value from our successes.
- Work to expand awareness of our products and export to overseas markets
- Build up strong market reputation and audience influence to foster and capture future growth in China.